Covid Innovations

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Accenture launches 'Touch', a virtual art project campaign in Denmark

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Accenture Interactive invites Danes to upload pictures of their hands, along with personal messages of hope. Each image adds a patch of digital "skin" to an A.I.-generated 3-D hand, serving marker of the nation's solidarity against COVID. For each hand, Danish retailer Coop will donate 5 kroner (around $1) to Danish Red Cross COVID-19 relief efforts.


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