PepsiCo’s Bubly brand creates #UnstoppablePride enabling virtual pride parade on June 27
Bubly’s parade is asking LGBTQ+ people and allies to don their best Pride looks, strut their stuff in a 3-7 second video uploaded to either TikTok or Instagram Stories using the hashtag #UnstoppablePride on Saturday, June 27. Bubly will then upload each video to the campaign’s webpage so that participants can watch as their personal march is added to the virtual parade.